MickC @ August 22, 2008 # One Comment
Macworld’s Christopher Breen speaks out against unnecessary C/R
Breaking away from the traditional Q&A format today, I’d like to offer a small piece of advice to Earthlink customers:
Earthlink’s spamBlocker is the tool of the devil if it’s not configured properly.
MickC @ August 18, 2008 # One Comment
Here’s an interesting read and take on the Randy Cunningham broadside against Yahoo!
When is Spam not Spam?
The thing is, it kind of is spam. I know that it’s not unsolicited and Randy doesn’t share his email lists and he has an unsubscribe link and honours all the unsubscribe requests promptly, but really, why do we [...]
MickC @ August 12, 2008 # One Comment
ReturnPath shivers
Engulfs Habeas like spring
Floats away from us.
(See OpinionJournal for an explanation of the “bye-ku.” Of course, don’t forget that Habeas started out with putting a haiku into the headers of email.)
Update: Maybe we’ll get a mini round-up of Habeas haiku.
Laura at Word to the Wise has one up.
Steve at Word to the Wise [...]
MickC @ August 11, 2008 # No Comment Yet
Remember CAN-SPAM is opt-out, not opt-in law :: BtoB Magazine
In the article “Give your e-mail marketing new life,” (July 14, page 20), a senior director of ReturnPath is reported to have said that with e-mail databases being populated from multiple sources, “there’s more of a chance that your list contains e-mail addresses of people who [...]
MickC @ July 18, 2008 # No Comment Yet
Rebecca Leib has an interesting read about inactive lists:
Inactive E-mail List: Mail or Don’t Mail?
I didn’t mention it yesterday, but you might want to also check out an article that was described by some of my colleagues in email delivery as “somewhat wierd”:
Is It Spam?
MickC @ July 1, 2008 # No Comment Yet
Ken Magill has a new article with quotes from the ESPC’s Trevor Hughes including this gem:
The FTC’s opt out clarification “complicates things in that it demands simplicity when simplicity may not be the status quo,” said Hughes.
The FTC is demanding simplicity? Well, DUH! CAN-SPAM is a law that is supposed to protect consumers [...]
MickC @ June 6, 2008 # No Comment Yet
Laura has a post up concluding that “Senders MUST learn to step up and uphold their end of the sender - recipient relationship. . . Recipients want to know sender sees them as more than an email address, but actually as a valuable customer.”
MickC @ June 4, 2008 # 2 Comments
If you’re working in the email space, everything is “CAN-SPAM complaint”. But does it make any sense to say that “I had a CAN-SPAM compliant dinner last night”?
No? I didn’t think so either.
But, what makes an email database “CAN-SPAM complaint”? You see, I came across a press release wherein the company purports [...]
MickC @ May 29, 2008 # One Comment
So, you have a cool new idea to get people on your mailing list. Or maybe it’s a cool new idea to keep people on your mailing list. Anyway, it’s cool, right? And it will mean more money, too!
How strongly do you feel about it? No, really. How strongly?
Are you [...]
MickC @ May 29, 2008 # One Comment
There are news reports of tough anti-spam legislation coming out of Israel:
The bills passed yesterday allows persons to sue advertisers for compensation without the burden of proof of harm, for any spam sent without prior consent in writing. Violation of the law is now a criminal offense carrying a fine of up to NIS 202,000, [...]
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